You move like thousands of other drivers, on the 20, on the 401 highways. Suddenly, you pass a Superbus, entirely cover-up, displaying an announcer's logo worrying about his awareness.  You can't not notice it!

Unlike the advertising urban buses, who must eye-catch your attention between masses of images who request your glance, you just not see it, it strikes your imagination.  It overwhelm your visual range.  It catch up your attention. When the coach is in an urban center (in movements or stationary), usually in city places, its massive presence assures an impact message to overflows traditional publicity.  Autobus La Québécoise inc. assures you a major influence in the urban advertising landscape.